SEO Resources

What did we learn?

Search engine basics

  • SEO is a process

  • People usually click on one of the first three results they see 

  • 9 out of 10 searches are on Google

  • Search engines use ranking factors to determine results

  • Top ranking factors include relevance, stickiness, and technology

Top three ways to boost SEO

  • Build your Google My Business page

  • Set unique page titles

  • Update your website content

Next three things to check

  • Is your website mobile friendly?

  • Do your pages load quickly?

  • Do you have good meta descriptions?

Important Links

Google My Business page setup: https://www.google.com/business/

Google Mobile-Friendly Test: https://search.google.com/test/mobile-friendly

Google PageSpeed Insights: 

https://developers.google.com/speed/pagespeed/insights/

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